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New Market Intelligence 2024

UK Alcoholic Drinks Market Outlook to 2029

By Market Structure, By Product Types (Beer, Wine, Spirits, Others), By Consumer Demographics, By Distribution Channels (On-trade, Off-trade), and By Region

Report Overview

Report Code

TDR0114

Coverage

Europe

Published

January 2025

Pages

80

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Report Overview

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Report Coverage

Verified Market Sizing

Multi-layer forecasting with historical data and 5–10 year outlook

Deep-Dive Segmentation

Cross-sectional analysis by product type, end user, application and region

Competitive Benchmarking & Positioning

Market share, operating model, pricing and competition matrices

Actionable Insights & Risk Assessment

High-growth white spaces, underserved segments, technology disruptions and demand inflection points

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Executive Summary

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Table of Contents

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  • 4.1. Value Chain Process-Role of Entities, Stakeholders, Gross Margins, and Challenges they Face

    4.2. Business Model Canvas for UK Alcoholic Drinks Market

    4.3. Consumer Buying Decision Process

  • 5.1. Market Overview and Genesis

    5.2. Number of Breweries and Microbreweries, as on Date

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  • 8.1. Revenues, 2018-2024

    8.2. Sales Volume, 2018-2024

  • 9.1. By Type (Beer, Cider, RTDs, Spirits and Wine), 2018-2023

    9.1.1. By Beer (Lager, Dark Beer and others), 2018-2023

    9.1.1.1. By Lager (Domestic Premium and Imported Premium), 2018-2023

    9.1.1.2. By Craft and Standard Beer, 2018-2023

    9.1.1.3. By Price (Super Premium, Premium, Standard and Economy), 2018-2023

    9.1.2. By RTDs (Malt based RTDs, Spirit Based RTDs, Wine Based RTDs, Non-Alcoholic RTDs and others), 2018-2023

    9.1.2.1. By Price (Super Premium, Premium, Standard and Economy), 2018-2023

    9.1.3. By Spirits (Brandy, Dark Rum, White Rum, Whiskies, Gin, Vodka and others), 2018-2023

    9.1.3.1. By Price (Super Premium, Premium, Standard and Economy), 2018-2023

    9.1.3.2. By Flavoured and Non-Flavoured Vodka, 2018-2023

    9.1.4. By Wine (Fortified Wine, Champagne, Other Sparkling Wine, Red Wine, White Wine and others), 2018-2023 

    9.1.4.1. By Price (Super Premium, Premium, Standard and Economy), 2018-2023

    9.2. By Off Trade and On Trade for Each Type of Alcoholic Beverages, 2023

    9.2.1. By Distribution Channel for Off Trade, 2023

    9.3. By Region, 2023-2024P

  • 10.1. Customer Landscape and Segment Analysis

    10.2. Customer Journey and Decision-Making Process

    10.3. Consumer Needs, Preferences, and Pain Points

    10.4. Gap Analysis Framework

  • 11.1. Trends and Developments in UK Alcoholic Drinks Market

    11.2. Growth Drivers for UK Alcoholic Drinks Market

    11.3. SWOT Analysis for UK Alcoholic Drinks Market

    11.4. Issues and Challenges for UK Alcoholic Drinks Market

    11.5. Government Regulations for UK Alcoholic Drinks Market

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  • 14.1. Market Share of Key Players in Alcoholic Beverages Market, 2023

    14.2. Market Share of Key Players in Beer Market, 2023

    14.3. Market Share of Key Players in Wine Market, 2023

    14.4. Market Share of Key Players in Spirits Market, 2023

    14.5. Market Share of Key Players in RTDs Market, 2023

    14.6. Benchmark of Key Competitors in UK Alcoholic Drinks Market Basis 15-20 Operational and Financial Parameters

    14.7. Strength and Weakness of Key Competitors

    14.8. Operating Model Analysis Framework

    14.9. Gartner Magic Quadrant for Market Positioning

    14.10. Bowmans Strategic Clock for Competitive Advantage

  • 15.1. Revenues, 2025-2029

    15.2. Sales Volume, 2025-2029

  • 16.1. By Type (Beer, Cider, RTDs, Spirits and Wine), 2025-2029

    16.1.1. By Beer (Lager, Dark Beer and others), 2025-2029

    16.1.1.1. By Lager (Domestic Premium and Imported Premium), 2025-2029

    16.1.1.2. By Craft and Standard Beer, 2025-2029

    16.1.1.3. By Price (Super Premium, Premium, Standard and Economy), 2025-2029

    16.1.2. By RTDs (Malt based RTDs, Spirit Based RTDs, Wine Based RTDs, Non-Alcoholic RTDs and others), 2025-2029

    16.1.2.1. By Price (Super Premium, Premium, Standard and Economy), 2025-2029

    16.1.3. By Spirits (Brandy, Dark Rum, White Rum, Whiskies, Gin, Vodka and others), 2025-2029

    16.1.3.1. By Price (Super Premium, Premium, Standard and Economy), 2025-2029

    16.1.3.2. By Flavoured and Non-Flavoured Vodka, 2025-2029

    16.1.4. By Wine (Fortified Wine, Champagne, Other Sparkling Wine, Red Wine, White Wine and others), 2025-2029

    16.1.4.1. By Price (Super Premium, Premium, Standard and Economy), 2025-2029

    16.2. By Off Trade and On Trade for Each Type of Alcoholic Beverages, 2025-2029

    16.2.1. By Distribution Channel for Off Trade, 2025-2029

    16.3. By Region, 2025-2029

  • 17.1. Strategic Recommendation

    17.2. Opportunity Identification

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Research Methodology

Step 1: Ecosystem Creation

  • Map the ecosystem and identify all demand-side and supply-side entities for the UK Alcoholic Drinks Market. Based on this ecosystem, we will shortlist the top 5-6 producers in the country, considering their financial information, production capacity, and sales volume.

  • Sourcing is made through industry articles, multiple secondary, and proprietary databases to perform desk research around the market and collate industry-level information.

Step 2: Desk Research

  • Exhaustive desk research is conducted by referencing diverse secondary and proprietary databases. This approach enables a thorough analysis of the market, gathering insights on sales revenues, number of market players, price levels, demand trends, and more. We further analyze company-level data using press releases, annual reports, financial statements, and similar documents. This process establishes a foundational understanding of both the overall market and the specific companies operating within it.

Step 3: Primary Research

  • In-depth interviews are initiated with C-level executives and other stakeholders representing various companies in the UK Alcoholic Drinks Market. This interview process validates market hypotheses, confirms statistical data, and extracts valuable operational and financial insights. A bottom-to-top approach is employed to evaluate volume sales for each key player, aggregating this data to form an overall market view.

  • Validation strategy includes disguised interviews, where our team approaches companies as potential customers. This method helps validate the operational and financial information shared by executives, allowing us to cross-check this data against secondary sources. These interviews also provide in-depth insights into revenue streams, value chains, pricing strategies, and other key market factors.

Step 4: Sanity Check

  • Sanity checks are performed through bottom-up and top-down analysis, along with market size modeling exercises. This ensures the accuracy and reliability of the data collected and supports a robust assessment of the overall market.

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Frequently Asked Questions

1. What is the potential for the UK Alcoholic Drinks Market?

The UK alcoholic drinks market is expected to grow steadily, reaching a valuation of £40 billion by 2029. This growth is driven by evolving consumer preferences, including the rising demand for premium beverages, low-alcohol and alcohol-free alternatives, and the expansion of digital sales channels. The shift towards healthier lifestyles and the increasing interest in craft beverages also play a significant role in the market's potential.

2. Who are the Key Players in the UK Alcoholic Drinks Market?

The UK alcoholic drinks market includes key players such as Diageo, Molson Coors, Anheuser-Busch InBev, Heineken, BrewDog, and Fever-Tree. These companies dominate the market with their extensive product portfolios, strong brand recognition, and innovative approaches to product development. Craft beer producers and smaller premium brands also contribute to the market's diversity and growth.

3. What are the Growth Drivers for the UK Alcoholic Drinks Market?

The primary growth drivers include changing consumer preferences toward premium, low-alcohol, and non-alcoholic beverages. The rise of health-consciousness, premiumization trends, and the increasing popularity of craft drinks are contributing significantly to market expansion. Additionally, the growth of online and direct-to-consumer sales channels is facilitating easier access to a wider variety of alcoholic beverages, driving further growth.

4. What are the Challenges in the UK Alcoholic Drinks Market?

The UK alcoholic drinks market faces several challenges, including regulatory restrictions on alcohol advertising and increasing taxes through alcohol duty reforms. Health and wellness trends are also leading to declining consumption of traditional alcoholic drinks, particularly among younger generations. Additionally, supply chain disruptions and sustainability concerns are significant hurdles that companies in the market need to address to maintain their competitive edge.

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